Today 56 people and I finished our final test, and all we can do now is to wait and see if we got what it takes to go to the Media & Journalist School.
The course today consisted of three test, the first one was another written test, where we had to imagine a shoot with Mads Mikkelsen. We were asked to write down our thoughts not only for ourselves, but we also had to write it down in that way, so as if another photographer could understand and shoot it themselves. We could almost write whatever, it just had to include Mads Mikkelsen and Central station, as a part of the shoot.
If I had a chance to shoot Mads Mikkelsen, this is how I would wanted it to look like(Sorry it's only in Danish):
Ps. I know I suck at writing in danish and english, so when I read the assignment description, that gramma wouldn't include in the judging factor, I was reliefed:-D
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Skriveopgave
Mads Mikkelsen på Københavns Hovedbanegård
En kampagne plakat om opmærksomhed: Husk det smitter når man smiler.
Ide:
At gøre opmærksom på de ”andre” mennesker som er en del af vores hverdag, men som vi ofte glemmer at tænke på.
Vi prøver så ofte om vi vil det eller ej, at vende vores ansigt den modsatte vej, når vi støder på en hjemløs eller tiggere. Når det kommer til de kendte, såsom skuespiller, musikere, artister og andre kendte mennesker er vores opmærksomhed ofte det modsatte og vores blik ofte rettet mod dem, så snart vi spotter dem. Ideen med denne kampagne er, at skabe opmærksomhed og skabe en bedre hverdag til de hjemløse, som vi ofte har let ved at glemme og ignorere. Det kræver så lidt at gøre andre glade og et kort opmærksomhed, et blik eller et ”ligegyldigt” samtale med bumsen i S-toget eller gaden, er nok til at gøre deres dag bedre.
”Der findes ingen værre følelse end at føle sig glemt og ligegyldig”.
Så ideen er at lave en serie med kendte(Mads Mikkelsen) klædt ud som en hjemløs og helt usoigneret, skægstubbe osv. At skabe fokus på dem, der ikke har det lige så godt som os andre.
Location og opsætning: Hovedbanen
Mads Mikkelsen skal placeres midt i Københavns mest travle menneske trafik, som selvfølgelig er Hovedbanen. Da det skal være en kommerciel kampagne med en efterfølgende viral reklame film er det vigtigt at billedet skydes opsat og ikke som en reportage. Reklame filmen skal tage udgang i plakaten, så plakaten kommer altså også til at virke som en pitch.
Opsætning:
Mads Mikkelsen skal placeres under uret siddende med hætte over hovedet og med hår der stritter ud. Jeg forestiller mig at han ligner den rolle han havde i Valhalla Rising(på nær det manglende øje) og iført tøj som en typisk ”bumse agtigt”fra en hollywood film.
Til selve kompositionen og lyset, vil jeg som sagt gerne placere ham under uret, som er ret genkendelig for mange danskere og især københavnere. Uret skal ikke have nogle visere og skal være symbol på, at mens vi ”andre” er afhængig af tiden, så er tiden for den hjemløse ofte det modsatte. Udover den tidsløse ur skal statisterne være helt anonyme og være i motion blur. Det vil være lettest at skyde Mads i et studio, hvor han derefter klippes ind i location billedet som jeg også skal stå få. Det er YDERST vigtigt, at han står skarpest på billedet, så sørg for noget godt lys, såsom et spot lys forfra og en i hver side bagfra når han skydes. Det hele skal selvfølgelig photoshoppes så lyset og andet passer sammen.
Husk at stemningen er alt afgørende, men glem ej budskabet. Husk også, at det ikke er meningen at beskueren skal få dårlig samvittighed og føle sig tvunget, men blot indse hvor let det er og hvor lidt det kræver, at lægge travlheden bag sig i 5min eller 5 sekunder på at sige hej til den lokale hjemløs, som man ser hver dag på sin vej eller i S-toget. Man må ikke glemme at de også er en del af ens hverdag, om man vil det eller ej, vi kan alle skabe et bedre Danmark og det bedste sted at starte er hos sig selv.
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The 2nd test was a portrait shoot, where our model was a random teacher from the school. We only had 8 minutes to adjust our camera settings and to shoot in. We didn't get any tools such as a flash studio lights or even a descent background. I don't think it could get more raw and intenst than that. Before the shoot started, I sort of had an idea, but when the door opened up, I got all stressed out and nervous! We were told to make sure we had 25 shots, that we could use and out of those 25 shots, we had to find the best shot and blow it up. My model was this nice lady, whos name I already have forgotten. I think I got some okay shots, and wow what an intenst 8 minute shoot, I hope I never gonna go through that again;-) But it was fun and definetly challenging!
These was the 25 picture I selected for the collage.
After the shoot, I was called in for an interview with two teachers from the Communication & photography class. I'm not gonna go into details with the interview, but I think it went pretty good, they were very sweet and I hope what I have say, made any sense;-)
The 3rd test was about testing our point of view in design and sense for looks. We were given this one picture only, that we had to make two book covers out of. Unfortunatly I forgot to save the original picture, so I can't show you how it looked, before I cropped it up into two pieces for my book cover. We were allowed to use whatever font we wanted, for the titles and it was totally up to ourselves how we cropped and used the picture. Though one thing that we couldn't do, was to re-edit the picture, it had to have it's originally look. Besides that, we were also given two titles, that we had for a name for our books, which was Film Noir and Art Deco. I'm to lazy to explain what the titles mean, so you have to google it for a better understanding of my choice of design and words. Again sorry for my lazyness, it has been a loooong day!
I choosed the simple look and fonts. In my opionion, less is better!
When all was done, we had to upload our answers and work to the school server before pasting the printed version onto a collage. I made it all with a spare 15 minutes to go before deadline and this is how my collage looked like:-)
All done and all I can do now, is to sit back and wait to the 28th of June, where we are gonna receive a mail of our results!
Hopefully I will see many of these faces again after summer!
Wish me luck!
